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Wednesday 15 September 2010

Style blitz hits Shoreditch




After it was decimated by bombs during the London Blitz, much of Shoreditch was rebuilt in soulless 1950s and ‘60s style. However, in recent years, the area has re-emerged as the inspirational new design hub of our capital. Artsy, vibrant and full of innovative young designer-makers, the area is enjoying its newfound status as the global centre of all things creative, cultural and cool.

With London Fashion Week almost upon us, and London Design Week (or London Design Festival as it now seems to be known) just ahead of that, this is the perfect location for a celebration of creativity at one of the most exclusive and stylish events of the Autumn/Winter season – The Shoreditch Ball.




On 15th October at Shoreditch Town Hall, local celebrities and the East End fashion cognoscenti will attend a night of culture, dancing and cabaret. A very special art, furniture and fashion auction is being hosted by Adrian Biddell of Sotheby’s, featuring work donated by local artists, fashion and furniture designers – reflective of the original creativity for which Shoreditch is renowned – and raising funds for local causes (Charity, TLC Care and local cultural hero, Chris McMuck). You can even bid for lots in the auction online, in advance. In view of the Pope’s impending visit to London, some of the items seem curiously appropriate.




The JAM Cross is a crucifix light, glowing pink and blue, inspired by the Las Vegas wedding chapel. Made in frosted Perspex and measuring 152cm x 92cm, this global symbol, drenched in meaning and iconography, is an exploration of religious taboos and fashion.







Pakistan based Alixandra Fazzina’s ‘Maternal Mortality’ is one of ten limited edition photographs of a startling image (reminiscent of the Madonna), conveying the perils of childbirth in Afghanistan.







However, if these themes are a little too heavy for you, the auction will be followed by some jazz- with singing by Natalie Williams, dance music from the twelve piece Ray Gelato Giants and DJ sets from none other than the East End’s resident fashion starlet, Pam Hogg.

So put on your sparkly tights, (I suggest the luxury edition Lourdes design from Bebaroque at ShopCurious) and let’s go out and party! I’m in favour of any opportunity to help promote the work of talented young designers and artists… as well as having fun for a good cause.

Are you?

4 comments:

worm said...

ahh...sunny shoreditch, once my home (I lived in a warehouse on hoxton square in the days when it had no grass and burnt out cars around it..) the town hall is one of london's more underused buildings, which is a shame, because its quite a nice lump of victoriana! Have fun down there Susan!!!

Susan said...

Thanks worm - amazing how much the area has changed - expect you hardly recognise it now, I've a feeling even the town hall has been renovated in the style to which residents of the London Borough of Hackney are now accustomed...

ilikestuff said...

Shoreditch? Ok, forgive me, but this Yankee has no earthly idea what that is.

I do know, however, that those jeweled tights are fabulous and I must own them--or attempt what I predict will be an ill-fated DIY.

Giovanna said...

Best night of the year ... if you're local you can't miss it and if you're not, come and find out why everyone loves it ...